Monthly reports of daily digital facts

Current notice:

In its ruling on “Planet 49”, the Federal Court of Justice (Bundesgerichtshof) has significantly tightened the requirements for setting cookies. In this context, agof has decided that all participants in the market media study daily digital facts (ddf) must implement a consensus management platform (CMP) with immediate effect in order to obtain the explicit consent of their users to the use of cookies.

The implementation process of CMPs is complex and could (e.g. due to technical problems) lead to atypical performance levels. Therefore, agof has taken precautions to ensure that only valid data continues to be reported in the daily digital facts.

For a transitional period, the data will therefore be subject to extended monitoring. In practice, this means that final data on online use will not be reported the following day as usual, but only after a 7-day period of examination. Since, according to the statutes of agof, only final values may be publicly communicated, all results are now published with a 7-day delay.

Assessment March 2021

Based on the individual month, you can download the rankings of marketers and offerings for the month of March 2021, as well as a selection of diagrams below. The attached files are only available in German.

Further data and assessments are available in TOP modular.

Earlier editions are available in our study archive.