Committees of The Internet Section
Several committees support the Internet Section in implementing and developing new performance values and definitions. These committees include the Section Assembly, the Technical Commission Internet and all working groups under its authority.
Section Assembly (SAI):
Analogous to the General Assembly, the Section Assembly of the Internet Section forms the assembly of all the Section members. It is the central decision-making body for all issues concerning the Section. It elects the Managing Board of the Section from among its members.
Technical Commission Internet (TCI):
The Technical Commission Internet is the methodological body of the Internet Section. It assumes methodological responsibility for agof’s online research projects. Every member of the Internet Section sends a delegate to the TCI, mainly with a background in market research. Thus, it consists of renowned market researchers of the leading online marketers in Germany. It is particularly in charge of the following tasks:
- methodological concept and technical implementation of online coverage and structural surveys (agof study “daily digital facts”)
- methodological monitoring and quality control in cooperation with all research agencies and service providers involved
- defining methodological standards to evaluate and report on the “daily digital facts” study
It controls the working groups within the Section.
Speaker of the Technical Commission Internet
IP Deutschland GmbH
United Internet Media AG
Among the members of the committee are:
G+J EMS GmbH
iq digital media
Media Impact GmbH & Co. KG
Score Media Group
GmbH & Co. KG
Seven.One Media GmbH
Augstein GmbH & Co. KG
Ströer Digital Group GmbH
GmbH & Co. KG
Working Group Methodological Questions (WMQ):
The working group Methodological Questions is responsible for resolving issues related to all study models and methodological challenges from other working groups. The WMQ is also in charge of resolving and standardising difficult individual issues. In addition, it guarantees a smooth implementation of the market media study “daily digital facts” thanks to a successful monitoring of data record creation and lays the groundwork for possible extensions to the study.